Custom Marketing
for mom and pops.
Marketing for small businesses, startups and non-profits. Rooted in Portland.
Big marketing brains. Small business hearts.
We’re a Portland-based marketing studio that believes small businesses, startups and nonprofits deserve the same sharp strategy and creative firepower as the big guys—without all the fluff or jargon.
We specialize in helping mom-and-pop shops, startups, community-focused organizations, and local changemakers grow with intention—through branding, websites, social content, and advertising that actually works.
Whether you’re launching your first coffee cart, running a grassroots fundraiser, or refreshing a neighborhood brand, we’re here for it—with marketing that’s clear, kind, and custom-built for you.
You don’t need to go big—you need to go smart.
At MOM+POP PDX, we believe small businesses, startups and non-profits deserve big ideas without bloated budgets or buzzwordy nonsense. Whether you’re brewing lattes on Alberta, launching a fintech app, selling handmade goods at your local farmers market, providing community services or running a wellness practice out of a cozy studio, we’re here to help you get seen, connect with your people, and grow with intention.
Our services are built for real-life entrepreneurs and those serving others—scrappy, soulful, purpose-driven and deeply rooted in #PDX. From brand identity to social strategy, from email campaigns to full-on brand campaigns, and everything in between, we’ve got the tools and know-how to help you thrive.
Pick and choose what you need—or let’s build a custom plan together.
Brand Identity Starter Pack
Logo, color palette, basic visual guidelines, voice development.
Campaign Strategy & Advertising
Creative concepting and ad development. Advertising tailored to your audience (digital, print, radio, out-of-home and more) with optional ad asset production and trafficking.
Website Development or Refresh
Squarespace, Wix, Hostinger and even Shopify setup, basic SEO optimization, Google My Business Profile help or simply sprucing up your current digital home.
Media Planning & Buying
Ad planning, buying & placement (within your budget and with no markups). Performance tracking and reporting that makes sense.
Social Media Management & Strategy
Instagram, Facebook, TikTok if relevant. Help with content calendars, local hashtags, and boosting community engagement.
Email Marketing Strategy & Setup
Mailchimp or ConvertKit setup, first campaign template(s) and list growth ideas. Ongoing email marketing support optional.
SEO Tune Up & Google Business Help
Set up local listings, write GMB posts, build reviews strategy, run hyper-local ads.
Event Marketing or Launch Kits
Perfect for new cafés, pop-ups, or store openings—flyers, social buzz, press pitches.
Content Creation
Photography, reels, short-form video for social, or blog posts—especially for restaurants, makers, etc.
Not sure what you need? We speak fluent small business.
Discovery.
It starts with a conversation. We get to know your business, its challenges and your vision through a free discovery consultation.
Insight.
Let the magic begin. We head to our lab and get to work (still free). We then share insights, reveal tactical opportunities & practical solutions.
Activate.
We work together to bring your vision to life. We activate your businesses marketing plan for success today and sustainable growth in the future.
Want to see how it all comes together?
Check out our Plans & Packages to see what fits your budget and goals.
The future of small biz marketing in Portland is personal.
People in PDX want to support what’s local, real, and rooted in purpose. We help you build marketing that reflects your values, connects with your people, and grows your business—online and off.
Let’s create something that fits your vision, serves your neighborhood, and makes your message matter.
Start with a free consultation. Let’s bring your vision to life—Portland-style.