BIG MARKETING BRAINS.
SMALL MARKETING HEARTS.
Affordable, authentic marketing for small businesses, startups, and nonprofits—now serving Portland, San Diego, and Atlanta.
You don’t need to go big—you just need to go smart.
At Mom+Pop Mrktng, we believe small businesses and non-profit organizations deserve big ideas without bloated budgets or buzzwordy nonsense. Whether your business is brewing lattes, selling handmade goods at your local farmers market, providing community services or running a wellness practice out of a cozy studio, we’re here to help you get seen, connect with your people, and grow with intention. Our services are built for real-life entrepreneurs and those serving others—scrappy, soulful, purpose-driven and deeply rooted in local communities. From brand identity to social strategy, from email campaigns to full-on media buying, and everything in between, we’ve got the tools and local know-how to help you thrive.
Big marketing brains. Small business hearts.
Our team isn’t new to this. We’re seasoned marketers, each with 20+ years of experience leading campaigns for Fortune 500 companies—but we left the corporate grind to work with people and projects that matter. Now, we’re using everything we’ve learned to help small businesses make big moves, and nonprofits tell their stories in ways that inspire action.
We’re a collection of boutique-sized studios that believe small businesses and nonprofits deserve the same sharp strategy and creative firepower as the big guys—without all the fluff or jargon. We specialize in helping mom-and-pop shops, community-focused organizations, and local change-makers grow with intention—through branding, websites, social content, and advertising that actually works.
Whether you’re launching your first coffee cart, running a grassroots fundraiser, or refreshing a neighborhood brand, we’re here for it—with marketing that’s clear, kind, and custom-built for you.
Built To Serve People Doing Good Work.
Mom+Pop Mrktng delivers big-brand strategy to the businesses and organizations that need it most. Whether you’re launching a new idea, growing your impact, or keeping up with a changing world, we make marketing feel doable—and built just for you.
Core services:
Branding
Strategy & messaging
Websites
Digital campaigns
Local marketing & outreach
We work with:
Small businesses
Nonprofits & community orgs
Startups & solo founders
Strategy-first. People-always.
We start with your goals and build around your real-world needs. No bloated plans or generic templates—just smart, personal support from a team that’s done this for Fortune 500s and food carts alike.
Free consult
Clear strategy
Thoughtful creative
Actionable launch
Pick and choose what you need—or let’s build a custom plan together.
Media Planning & Buying
Ad planning, buying & placement (within your budget and with no markups). Performance tracking and reporting that makes sense.
Content Creation
Photography, reels, short-form video for social, or blog posts—especially for restaurants, makers, etc.
Campaign Strategy & Advertising
Creative concepting and ad development. Advertising tailored to your audience (digital, print, radio, out-of-home and more) with optional ad asset production and trafficking.
Email Marketing Strategy & Setup
Mailchimp or ConvertKit setup, first campaign template(s) and list growth ideas. Ongoing email marketing support optional.
SEO Tune Up & Google Business Help
Set up local listings, write GMB posts, build reviews strategy, run hyper-local ads.
Brand Identity Starter Pack
Logo, color palette, basic visual guidelines, voice development.
Social Media Management & Strategy
Instagram, Facebook, TikTok if relevant. Help with content calendars, local hashtags, and boosting community engagement.
Event Marketing or Launch Kits
Perfect for new cafés, pop-ups, or store openings—flyers, social buzz, press pitches.
Website Development or Refresh
Squarespace, Wix, Hostinger and even Shopify setup, basic SEO optimization, Google My Business Profile help or simply sprucing up your current digital home.
Not sure what you need? We speak fluent small business.
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Discovery.
It starts with a conversation. We get to know your business, its challenges and your vision through a free discovery consultation.
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Insight.
Let the magic begin. We head to our lab and get to work (still free). We then share insights, reveal tactical opportunities & practical solutions.
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Activate.
We work together to bring your vision to life. We activate your businesses marketing plan for success today and sustainable growth in the future.
Choose your plan
Mom+Pop marketing offers project plans starting at $1,000. For long term business and non-profit support, Mom+Pop offers monthly retainer packages (high value offering) starting at $2,000 a month. All plans are flexible and can be augmented to address your needs.
Starter Spotlight
| $1,000–$5,000*
For first-timers or solo operators just dipping into advertising.
One local channel recommendation (e.g., Instagram Ads, Willamette Week ad, or Google Display)
Ad planning + copy guidance
Setup and management of one ad campaign (up to 2 weeks)
Quick performance summary after campaign ends
Perfect for pop-ups, new offerings, or small budget boosts.
*Does not include outside costs/external fees — including media charges, production expenses, stock image purchases, etc. Please reach out with any questions.
Popular
Local Reach Builder
| $1,750–$10,000*
Multi-channel approach for growing your presence across platforms.
Full local media plan with 2–3 channels (e.g., Instagram + local podcast + newsletter ads)
Ad creation or creative direction
Setup and ongoing campaign management (up to 1 month)
Midpoint optimization + final performance report
Great for event launches, seasonal promotions, or multi-location visibility.
*Does not include outside costs/external fees — including media charges, production expenses, stock image purchases, etc. Please reach out with any questions.
Big Moment Campaign
| $10,000+*
For launches, rebrands, or when you’re ready to make some serious noise.
Strategic campaign planning across multiple platforms (print, digital, radio, podcast, etc.)
Custom media buying and negotiation (no markup on ad spend)
Creative development or collaboration with your designer
4–6 week ad management + optimization
Full performance reporting + debrief
Designed for businesses with a clear vision and big goals.
*Does not include outside costs/external fees — including media charges, production expenses, stock image purchases, etc. Please reach out with any questions.
Marketing Retainer
| $2,000/month+*
For small businesses and nonprofits who want consistent, reliable marketing support without the overhead of an in-house team. Your as-needed marketing department—handling strategy, content, updates, and more, so you can stay focused on running your business.
Monthly strategy session + content planning
Up to 15 hours of support (content creation, email, social, website updates, ads, etc.)
Priority access to design + copy updates
Monthly performance summary with insights and recommendations
Scalable support—flex up or down based on your needs
Designed for businesses that need steady, expert-level marketing without the full-time cost. Think of us as your marketing partner on speed dial.
*Does not include outside costs/external fees — including media charges, production expenses, stock image purchases, etc. Please reach out with any questions.
Let’s get started.
Step 1: Schedule a free discovery consultation with a seasoned expert.
Step 2: MOM+POP works its magic and shares insight-based, tailored-made solutions that will immediately elevate your business presence.
Step 3: Want more? We work together to build a plan that activates your tailored-made solutions to bring your purpose-built strategies and tactics from the drawing board to the marketplace.
The future of small business marketing is personal.
The world’s changing fast—but people still want to buy from brands they trust, connect with causes that matter, and support businesses that feel human.
That’s what we help you build:
Marketing that reflects who you are, speaks to who you serve, and grows with what you’re becoming.
Start with a Free Consultation.
Marketing that meets you where you are—literally.
Every MOM+POP city is led by folks who know and love the communities they serve. That means local insight, local context, and marketing that actually connects.
Now serving:
🌲 Portland, OR
Opening September:
🌴 San Diego, CA
🍑 Atlanta, GA
MOM+POP MRKTNG Everywhere
Know someone in a city that needs more small biz support? We’re expanding to new markets in 2025 and looking for values-driven partners to lead the way.
Partner with us.